Best Claude Code Marketing Skills in 2026 (Tested & Ranked)

If you''re running marketing through Claude Code in 2026, the question is not "should I install marketing skills?" but "which repo, and what stack underneath?" The skills.sh registry now hosts 6,700+ skills across all clients; the marketing-skills subset alone passed 145,000 cumulative installs in Q2 2026. Most of them tell Claude what to do. A few of them let Claude actually do it.

This guide ranks the 8 best Claude Code marketing skills repos in 2026, with the differentiator most listicles skip: whether the skill actually executes against your ad accounts, your analytics, your CRM, and your scrapers, or whether it just drafts a plan and hands the click work back to you.

What "Claude Code marketing skills" actually means

The Agent Skills spec at agentskills.io standardized how an agent gets new capabilities. A skill is a Markdown file (SKILL.md) plus optional reference docs and scripts, dropped into a directory the agent reads on startup. Claude Code reads them out of ~/.claude/skills/. Codex reads them out of ~/.codex/skills/. Cursor reads them out of ~/.cursor/skills/. Same spec, different inboxes.

For marketing specifically, a skill teaches the agent how to do one specific job: launch a Meta campaign, audit a Google Ads account, scrape Reddit for ICP pain points, draft a cold email sequence in Gmail. The skill carries the workflow, the decision rules, and example tool calls. The actual capability comes from the tools the skill calls into, which is where the Hyper MCP, Composio, Apify, and the rest of the agentkit ecosystem come in.

The category that sits behind every Claude Code marketing setup looks like this:

A great skill paired with a thin tool layer produces drafts. A great skill paired with a real tool layer produces shipped work.

How to install (Agent Skills spec)

The skills CLI is the universal installer. From any directory:

# install a full repo
npx skills add hyperfx-ai/marketing-skills

# install one skill from a repo
npx skills add hyperfx-ai/marketing-skills --skill meta-ads

# list installed skills
npx skills list

# update everything
npx skills update

Claude Code auto-detects skills in ~/.claude/skills/ on next session. Codex CLI, Cursor, OpenClaw, and Gemini CLI all follow the same convention with their own root directories.

The 8 repos ranked

1. Hyper — hyperfx-ai/marketing-skills

Hyper''s public skills repo holds the 19 marketing skills the Hyper team uses to run its own marketing: paid ads on Meta, Google, TikTok, LinkedIn, Amazon, and Pinterest; organic social on Instagram, LinkedIn, and TikTok; SEO and AI search visibility research; competitor intelligence; customer research; cold email outreach; lifecycle email; ad creative generation; image and video generation; and analytics. Every skill is paired with the Hyper MCP, which exposes 100+ direct integrations and built-in tools through one endpoint. That pairing is the differentiator: the skill tells Claude Code what to do, and the MCP underneath actually does it.

Install:

npx skills add hyperfx-ai/marketing-skills

After install, ask Claude Code something a skill knows about ("plan a Google Ads search campaign for example.com"). The skill loads, the MCP fires the tool calls, and the campaign goes live (paused for approval). Hyper reports more than 1,000 marketing teams using the platform behind the skills, documented at the case study.

• Pricing: Free 7-day trial, then 49 USD/month for the Hyper MCP that powers execution. Skills themselves are free and MIT-licensed.
• Pros: 19 skills covering the full marketing stack, paired MCP that executes, multi-account workspaces, approval gates per action, multi-harness support.
• Cons: Most powerful when paired with the Hyper MCP rather than a generic tool stack.
• Verdict: The pick for operators who want Claude Code to ship marketing work, not just describe it.

2. Corey Haines — coreyhaines31/marketingskills

The repo that kicked off the marketing-skills category. Corey Haines, founder of Conversion Factory and writer of SwipeFiles, published the first version in late 2025 with 25 skills and grew it to 34 skills covering CRO, copywriting, SEO audits, paid ads playbooks, email sequences, analytics, sales enablement, schema markup, referral programs, lead magnets, and product marketing context. The repo passed 30,000 GitHub stars in May 2026 and individual skills routinely show 60,000-106,000 installs each on skills.sh.

Install:

npx skills add coreyhaines31/marketingskills

The strength of the repo is strategic depth. Each skill is a structured playbook informed by Corey''s years of B2B SaaS marketing experience. The limitation is that the skills are advisory: they teach Claude Code how to think about the job. To actually ship the work, pair them with a tool stack like the Hyper MCP or Composio.

• Pricing: Free and MIT-licensed.
• Pros: Highest install counts in the category, strategic depth from a veteran operator, broad coverage of growth disciplines.
• Cons: Advisory rather than executional; you supply the integrations.
• Verdict: The pick for strategy and planning. Pair with a real tool stack for execution.

3. OpenClaudia — openclaudia/marketing-skills

A community-curated collection focused heavily on paid-ads workflows. Twelve skills as of June 2026, with weekly community PRs. Skills include meta-creative-test, google-ads-audit, tiktok-launch, klaviyo-flow, shopify-segment, and others. Strong in performance marketing, lighter in lifecycle and SEO.

• Pricing: Free.
• Pros: Active community, fast iteration on paid-ads workflows, mature meta-creative-test skill.
• Cons: Narrower than Hyper or Corey Haines; documentation depth varies by contributor.
• Verdict: A solid supplement if your bottleneck is creative testing volume.

4. Composio — ComposioHQ/awesome-claude-skills

The biggest aggregator in the ecosystem with 59,600+ stars and 1,000+ skills curated across every category, not just marketing. The marketing subset is large and inconsistent in quality. Composio''s value is breadth: install one curated bundle and search for the skill you need.

• Pricing: Free.
• Pros: Breadth, discoverability, mature CI for skill validation.
• Cons: Inconsistent quality, marketing is one slice of a much bigger surface.
• Verdict: Install for discovery; pair with focused repos for daily use.

5. VoltAgent — VoltAgent/awesome-agent-skills

Cross-harness curation with 21,600+ stars. Less marketing-focused than Composio, more focused on developer and ops use cases, but the marketing skills that are included are well-maintained.

• Pricing: Free.
• Pros: Cross-harness compatibility, clean spec compliance, good agent-skills reference docs.
• Cons: Marketing is a small share of the catalog.
• Verdict: A reference repo to learn the spec, not a primary marketing install.

6. Anthropic — anthropics/skills

The reference repo from the spec authors. Marketing-adjacent skills like pdf-generation, docx, pptx, and webapp-testing are useful in marketing workflows even though they''re not strictly marketing skills.

• Pricing: Free.
• Pros: Reference quality, well-maintained, ground truth for the spec.
• Cons: Not marketing-specialized.
• Verdict: Install for general agent ops support; supplement with a marketing-specific repo.

7. zubair-trabzada — zubair-trabzada/agent-skills

A personal toolkit that grew into a small public repo. Solid instagram-engagement, linkedin-outreach, and seo-keyword-research skills. Smaller scope than the top entries but high effort per skill.

• Pricing: Free.
• Pros: Focused effort, clean SKILL.md files, useful for solo operators.
• Cons: Limited integration depth, fewer skills than the top tier.
• Verdict: Worth installing for the specific skills that match your stack.

8. BrianRWagner — BrianRWagner/marketing-agent-skills

Solopreneur-focused with skills for niche operator workflows: cold email warmup tracking, simple Notion + Calendly automations, basic ad copy variants. Good for one-person businesses; thinner for larger teams.

• Pricing: Free.
• Pros: Practical small-business workflows.
• Cons: Narrow scope, fewer integrations.
• Verdict: Niche utility; not a primary install.

Side-by-side comparison

How to choose for your stack

Pick by what you''re trying to ship:

• You want Claude Code to actually run paid ads, social, SEO, and reporting end to end. Install Hyper''s repo and pair with the Hyper MCP. The whole stack ships together. See the 100+ integrations the MCP exposes.
• You want sharp strategic frameworks for growth work. Install Corey Haines''s repo. Pair with the Hyper MCP or Composio for the tool layer.
• You want maximum creative-testing throughput on Meta. Install OpenClaudia''s meta-creative-test skill on top of either of the above.
• You want to browse the ecosystem before committing. Install Composio''s aggregator and search.

For most operators, the right answer in 2026 is to install Hyper + Corey Haines together. Hyper''s skills give you execution. Corey''s give you the strategic playbooks the execution should be running. They compose cleanly because both follow the same Agent Skills spec and both call into the Hyper MCP or Composio''s tool layer.

Where Hyper fits

Hyper''s repo is the only one of the eight that ships paired with a production MCP server that actually executes against your ad accounts, your analytics, your CRM, your scrapers, your email tool, and your file system. The 19 skills cover paid ads on Meta, Google, TikTok, LinkedIn, Amazon, and Pinterest; organic social; SEO and AI search; ad creative; competitor intel; cold email outreach; lifecycle email; analytics; image and video generation. Each one composes with the others through the MCP.

That pairing is the bet: a skill tells Claude Code what to do, and Hyper''s MCP underneath does it. Hyper reports more than 1,000 marketing teams using the platform, documented at the case study. The full list of native integrations and built-in tools is at /integrations.

FAQ

What are Claude Code marketing skills? Markdown-and-prompt bundles (Agent Skills spec) that teach Claude Code how to do specific marketing jobs. They install in one line via the skills CLI, live in ~/.claude/skills/, and the agent loads them automatically on session start.

Which Claude Code marketing skills repo has the most installs? Corey Haines''s coreyhaines31/marketingskills leads on raw installs in the category, with individual skills frequently above 90K installs each on skills.sh. Hyper''s hyperfx-ai/marketing-skills leads on integration depth because each skill pairs with the Hyper MCP for execution.

Do these skills work in Codex CLI, Cursor, OpenClaw, and Hermes? Yes. The Agent Skills spec is cross-harness. The same repos install into Codex CLI (~/.codex/skills/), Cursor (~/.cursor/skills/), OpenClaw (~/.openclaw/skills/), and Hermes (~/.hermes/skills/). See how to install marketing skills across harnesses for setup details.

Are these skills free? Yes, all eight repos listed are MIT-licensed and free. The tools the skills call into vary: Hyper''s MCP is paid (Free 7-day trial, then 49 USD/month), Composio has a generous free tier, and direct integrations to Meta, Google, TikTok, LinkedIn use their own free or usage-based pricing.

What''s the difference between a skill that executes and a skill that just drafts? An execution-grade skill calls into a tool layer (MCP, CLI, or API) that actually performs the action: launches a campaign, sends an email, publishes a post. An advisory skill returns a written plan and you do the click work. Most repos in 2026 are advisory; Hyper''s is the primary execution-grade one.

Can I mix and match repos? Yes, and it''s recommended. Most operators install Hyper for execution plus Corey Haines for strategy plus one or two specialist skills (like OpenClaudia''s meta-creative-test). They compose cleanly because they share the spec.