Amazon PPC Optimization Report: Wasted Spend, Bids & Keyword Opportunities
Hyper AI
Weekly Amazon PPC Optimization ReportCompleteHyperDescription
About the Amazon PPC Optimization Report
How this agent works
A recurring Amazon PPC report that finds wasted spend, recommends bid changes, surfaces keyword opportunities, and tracks ACOS and TACOS trends across your account.
Here's how it works:
- Connect your Amazon Ads account
- The AI pulls campaign, keyword, and search term performance for the reporting period
- Wasted spend, bid opportunities, and new keyword candidates are identified
- ACOS and TACOS trends are compared against prior periods
- The report is exported to Google Sheets and a summary is posted to Slack on your schedule
Why use this agent?
- •Get the weekly PPC review done without pulling reports by hand
- •Wasted spend is quantified in dollars, not buried in a search term export
- •Bid recommendations come with the conversion data behind them
- •ACOS and TACOS trends show whether ads are actually growing total sales
- •The same report runs every week, so nothing depends on someone remembering
Who is this for?
- •Amazon sellers who want a consistent weekly optimization routine
- •Agencies producing recurring PPC reports for seller clients
- •Brand managers who need ACOS and TACOS trends without logging into the console
Amazon PPC optimization report
This template runs a recurring optimization report against your Amazon Ads account. It pulls campaign, keyword, and search term performance, quantifies wasted spend, recommends bid changes, surfaces keyword opportunities, and tracks ACOS and TACOS week over week.
The output is a structured report in Google Sheets plus a short summary in Slack, produced on whatever schedule you set.
What the report covers
Wasted spend: Search terms and keywords with meaningful spend and no orders over the lookback window, with a dollar figure attached and negative keyword recommendations ready to apply.
Bid recommendations: Keywords converting well below your target ACOS that deserve higher bids, and keywords bidding above break-even that need cuts. Each recommendation includes the spend, orders, and conversion rate behind it.
Keyword opportunities: Converting customer search terms that are not yet running as exact-match keywords, ranked by orders and efficiency.
ACOS and TACOS trends: Advertising cost of sales against total sales, compared to prior weeks. TACOS shows whether ad spend is growing the whole business or just replacing organic sales.
How the schedule works
Set it to run weekly, twice weekly, or monthly. Each run compares against previous periods, so trends accumulate over time instead of every report starting from zero. Recommendations that you approved in past runs are tracked, so the report shows what changed after each round of optimizations.
Who this is for
Sellers: A consistent weekly review that would otherwise take an hour of console exports and spreadsheet work.
Agencies: Client-ready reporting with the same structure across every seller account. The Slack summary doubles as the weekly client update.
Brand managers: ACOS and TACOS direction at a glance, with the detail one click away in Sheets.
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